Reading Time: 5 minutesConsistently ranked as a top ski resort, meeting planners choose Vail because of its unique architecture, creating the Colorado version of a Swiss Alpine village, including cobblestone streets. Learn more…
Tucson offers big-city amenities with a small-town atmosphere. Visitors will be surrounded by five minor ranges of mountains: the Santa Catalina Mountains and the Tortolita Mountains, the Santa Rita Mountains, the Rincon Mountains, and the Tucson Mountains. The Sonoran Desert draws people to Tucson, and they're often surprised at how diverse living in a desert can be. Once off the [...]
Napa Valley is a meeting planner's dream as there are over 5,000 rooms in 130 properties, ranging from luxury resorts, boutique hotels, and recognized brands. Napa Valley has over 500,00 sq. ft. of available meeting space, including ballrooms, wineries, restaurants, and outdoor space. There is more to Napa Valley than just Napa. There are five different towns, Napa, St. Helena, [...]
Austin is in Central Texas, located on the eastern edge of the American Southwest. The capital of Texas, the city can trace its origins to the 1830s when the first Anglo-American settlers arrived in the area. Austin was part of Mexico in the 1830s. Settlers founded the village and named it Waterloo in 1837. They would change the name [...]
Reading Time: 3 minutesMeeting planners will find world-class accommodations defined by elegance, luxurious hospitality in gorgeous oceanside, Pebble Beach, California. Learn more about this notable resort destination:
Reading Time: 5 minutesAfter a year in which virtual meetings took center stage, in-person meetings are regaining their rightful place as number one. How can your business execute onsite meetings successfully? Get answers from seasoned industry experts here:
"Silence is a source of great strength." - Lau Tzu The words of philosopher Lau Tzu are not wishful musings; they are backed up by science. A study found that in a high-pressure situation, both parties could gain power if they leveraged silence. (1) These days, most people are focused on getting time back. They attempt to do so by [...]
Reading Time: 3 minutesAs the world inches its way back to normalcy, in-person events will once again take taking precedence. There is just no substitute for the engagement they spark. Learn how to successfully transition back to in-person meetings:
Part One | Part Two More than one salesperson has wondered why a lead that seemed perfectly qualified and promising disappeared or went "radio silent." Salespeople ponder questions such as: What, if anything, did I do wrong? Did the prospect choose a different solution? Was the prospect really as qualified as I thought they were? What really happened, and what [...]
Reading Time: 4 minutesSocial media content is becoming customized as it adapts to users' individual needs, wants, and preferences, including the crucial role of privacy. Now is the time to audit your social media policy. Find out how here:
Contrary to the highly debated consensus that business cards are a dinosaur and relegated to the trash, they can be effective – if they are customized. Why is a high-quality, customized business card a powerful tool for driving sales? And why does a generic card fail to make the same impact? 72 percent of people judge a business on the [...]
Reading Time: 3 minutesThere are better ways to measure brand awareness than vanity metrics such as likes and followers. Organizations can track these 11 types of results to get a clear read on the state of their brand awareness online.
Updated: 9/21/2022 Among the many things businesses learned in 2020: customer experiences matter and are essential for survival. Companies found new and creative ways to ensure their customers had a positive buyer's journey with them. The challenge? Customers came to expect these elevated experiences as par for the course. Organizations recognize this shift, with 45.9 percent indicating they will make [...]
Reading Time: 4 minutesThere are many considerations that meeting planners must consider to achieve the desired results from a hybrid event. Get game-changing tips for planning success here.
Reading Time: 3 minutesThe rising popularity of hybrid events is here to stay. Organizations should pay close attention to the five lessons learned by meeting planners to run a successful hybrid event…
Reading Time: 2 minutesWhen many attendees are at home rather than in-person, distractions and a lack of accountability are a recipe for disaster regarding engagement. Fortunately, there are strategies to hold their attention during virtual meetings.
Reading Time: 3 minutesLeave nothing to chance when it comes to virtual events. Organizations will significantly improve their chances of hosting a successful virtual event when they follow these tips for rehearsals…
When email marketing campaigns are executed poorly, it can leave companies wondering if they are worth the financial and time investment. However, email campaigns that are carefully planned, tested and executed are well worth the time and effort: 59 percent of business-to-business marketers cite email as their most effective channel in terms of revenue generation. (1) Email is the third [...]
Reading Time: < 1 minuteGavel International helped to provide homeless children with needed cheer during the holiday season.
Reading Time: 3 minutesThe way that companies market to leads and existing customers has changed in significant ways due to the pandemic. Technology has become a critical but challenging tool. How can organizations engage prospects and lead them to action?
Serious gamers have long known a secret. It’s entirely possible to learn, build communities, connect with new people, grow relationships, strategize as a team, and have fun doing it! Let’s step back for a minute. There is a reason why some generations played math bingo, completed word finds, navigated strategy mazes, listened to music, doodled, or participated in a categories [...]
Reading Time: 3 minutesA sensational speaker or entertainer can elevate events and meetings. That said, selecting the best one for virtual events can be far more complicated than in-person events. Find out how to identify the right presenter for your virtual event...
Everyone has heard the cliché stating that content is king and it rings true now more than ever. High-quality content is not just necessary, but it is also critical for converting prospects. 70 percent of buyers learn about a company through blogs rather than ads. (1) 82 percent of buyers enjoy reading content from a company blog. (2) Nine out [...]
This article includes historical information for context. While the core content remains valuable, some details reflect past events and may not be up to date. We regularly update our blog to keep you informed of current insights. The COVID-19 pandemic inflicted tremendous stress on many employees due to its the uncertainty associated with it and the unprecedented nature of the [...]
While debates at work or at home can devolve into unproductive arguments, when they are guided in a positive direction during meetings, they can prove highly beneficial. Differing perspectives, opinions and ideas can either derail a discussion or serve as fuel to propel it toward a positive outcome. The caveat is most meetings are void of any debate whatsoever. [...]
Reading Time: 3 minutesAdopting environmentally friendly practices and standards for your meetings has become critical. Environmental awareness is reaching an all-time high. Going green does not have to be difficult or expensive. In fact, in most cases, it is cost effective! Make the process easy by following our tips for making your meetings green.
If the presenters and panelists at your meetings do not tell stories, the meetings will fail. We are not talking about recounting what you did last night or sharing how your Aunt Ida makes the best pumpkin pie on earth. Rather, we are referring to vivid, compelling stories that relate to the topic at hand. Notice that we said stories [...]
High-quality writing too often gets overlooked these days thanks to spell-check and shorthand text acronyms such as “LOL” (laugh out loud) or “BTW” (by the way). It is common to see misspellings in common words such as “separate” and incorrect usage such as “their” instead of “there.” Additionally, and perhaps worst of all, some business emails or text messages end [...]
“Wellness” has been a buzz word in the corporate world for many years – close to two decades now. It is thrown around during the hiring process, company-wide meetings and posted on social media. Unfortunately, too many companies fall to properly implement a wellness program. Offsite meetings, conferences and other events are no exception. The irony is significant. Carving out [...]
Pictures are an essential tool for telling the story of your events, making them look like a home run and giving your target audience a reason to attend the next one. This makes hiring the right photographer critical. As with any professional relationship, both parties must treat one another with courtesy and respect. The photographer must be able to take [...]