If the presenters and panelists at your meetings do not tell stories, the meetings will fail. We are not talking about recounting what you did last night or sharing how your Aunt Ida makes the best pumpkin pie on earth. Rather, we are referring to vivid, compelling stories that relate to the topic at hand. Notice that we said stories [...]
Competition is fiercer than ever when it comes to sales, in large part because the Internet and digital marketing mediums have widened the playing field. In the past, competition was once limited to the local level or regional level. Now, it is bigger, stronger and you must contend with it at a global one. While this intense competitive environment may [...]
High-quality writing too often gets overlooked these days thanks to spell-check and shorthand text acronyms such as “LOL” (laugh out loud) or “BTW” (by the way). It is common to see misspellings in common words such as “separate” and incorrect usage such as “their” instead of “there.” Additionally, and perhaps worst of all, some business emails or text messages end [...]
Anyone who has worked in a sales capacity, whether it is in acquisition, sales, support, service, leadership or elsewhere knows that time, money and effort goes into generating a lead. The investment of resources, especially on bigger ticket product or services, can be daunting, especially if the prospect is a perfect fit. When that sale fails to convert into a [...]
Employees are perhaps the most important asset for organizations. Companies literally could not stay in business without them. Yet far too many employees feel unappreciated, underpaid, overworked and overruled. Enter the employee satisfaction survey. Savvy business leaders know that keeping employees satisfied and engaged offers the following benefits to their organization as a whole: Retention of valuable employees Motivation [...]
Reading Time: 4 minutesKeeping pipelines full of quality, qualified leads can be a tough job. Here are three strategies to help build rapport with buyers as well as assist sales professionals learn better prospecting techniques…
Reading Time: 4 minutes84% of senior executives use social media to make buying decisions. Here are four strategies to gain referral and new business using social media groups…
In today’s hyper competitive market, every business strives to gain an advantage over the competition. It’s getting harder too, thanks to buyer’s becoming more savvy. Studies show that buyers investigate more online. In fact, 86% of buyers are likely checking out your competitors right now.1 What can businesses do to earn a competitive advantage, and keep it? Here are [...]
If there’s one thing that’s true; it’s that marketers need to stay tuned in to needs and desires of their target audience to be masters of high performance. In fact, leading companies are savvy and have learned the art of outsmarting their competitors, the market and are always planning the next step as well as strategizing ways to achieve [...]
The possibility of a new account frequently creates both excitement…and stress. There’s a thrill that comes from a new prospect, especially one that has potential for serious earning potential, but that thrill is often accompanied by wariness and uncertainty. Is this prospect worth pursuing? Will the time invested in courting the account pay-off in the end? Here are some [...]
Too often a sales team is trained merely on internal information. A salesperson might know product, service, or company information extremely well, but still struggles to meet the needs of their clients. This lack of connection between sales knowledge and customer needs can create issues during the buying cycle. Is the information given to your sales team created by those [...]
Reading Time: 4 minutesIn a recent study, a stunning 67% of sales professionals fail to meet individual sales quotas. If you’re responsible for setting the sales quotas in your organization there are a few ways you can establish quotas that help sales people excel, yet achieve the goals needed for business growth.
Reading Time: 3 minutesEvery presentation or meeting needs a little pizazz. But using images pulled from Google or Creative Commons could put you and your organization at risk. Keep your organization safe from copyright infringement claims by ensuring the photos, graphics, and videos don't violate copyright policies. Click here to learn more about copyright use and compliance:
Reading Time: 4 minutesPart of becoming great at sales is learning to anticipate and navigate the common obstacles that occur during the normal sales process. However, some of the most frustrating can be prevented by fine-tuning sales skills such as prospecting, productivity, and perseverance. Learn more here...
Reading Time: 3 minutesTravel incentive programs consistently prove their worth, showcasing their unique ability to motivate and inspire. The appeal of an exciting, memorable destination transcends the differences between industries, motivating top salespeople and warehouse workers alike. Learn more here...
Reading Time: 6 minutesDo you know that the best sales people have six personality traits in common? Learn what theare here:
Reading Time: 3 minutesThe Internet is buzzing about content. Of course it is needed for marketing, but how can it be used effectively to help close more sales? Here are a few tips to boost your sales...
Reading Time: 4 minutesEmployee motivation is a key component of any thriving business. Here are 72 quotes to boost morale and productivity, especially in sales teams.
Reading Time: 3 minutesSales and marketing managers often reference the customer journey. But how much do you reallknow about it and how can understanding your buyers help with conversions? Learn more here...
Reading Time: 2 minutesConnected buyers are everywhere these days and they make very informed decisions. If you sell business to business, learn how connected buyers are changing the landscape...
Reading Time: 2 minutesLearn what social selling is all about and why you should include it in your sales strategy.
Reading Time: 2 minutesSelling is hard work, but easier if you know how to sell more, with less effort. Get these six tips...