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For many people, Dublin evokes images of cobblestone lanes, the taste of Guinness stout and the melodic words of celebrated novelist and poet, James Joyce. Although all three are most certainly part of Irish lore, the appeal of Dublin far exceeds its well-known legends, folklore and mystique. Visitors who are willing to venture beyond the surface of “The Fair City” will discover a fascinating destination with intriguing historical narratives, cultural lore rivaling that of movies and television shows, sophisticated music with deep roots and a neighboring seaside village. Below, discover six distinctly Irish activities perfect for travel incentive earners and small corporate event groups.  

1- LAUGH AND LEARN DURING A GUIDED MUSEUM TOUR  

The Little Museum of Dublin is anything but ordinary. Knowledgeable locals provide guided tours of the stately Georgian townhouse interlaced with interesting facts and a hearty dose of humor. Visitors get an intimate look at what life was like for Dubliners in the 20th Century, courtesy of historic artifacts that help tell the city’s colorful story.  

If you want to treat travelers to multiple experiences, the Little Walking Tour and Big Little Treasure Hunt are great options. In the former experience, a local guide educates guests on the history of Stephen’s Green, widely considered Dublin’s most famous park. Offering participants a lively, mischievous competition in a picturesque square, the second experience is ideal for team building. 

2- BOND OVER AUTHENTIC IRISH FOOD AND BEVERAGES 

There are few better ways to immerse yourself in the culture of a destination than sharing authentic food and drink. Consider a private cuisine tour with a local expert in Irish food and whiskey.  

Typically, groups of fifteen or fewer start in the heart of the city, learning exactly which food stops and pubs are favored by Dubliners, as well as hidden gems off the beaten tourist track. Foodies, history buffs and fans of storytelling will all enjoy the insight and colorful tales shared along the way. 

3- SPEND A TRANQUIL AND LUXURIOUS DAY IN THE COUNTRYSIDE 

Give your travelers a break from the hustle and bustle of Dublin with a trip to the Wicklow Mountains region. You can level up experiences for small groups by booking a private, customized day tour while being transported in a Mercedes-Benz. Because this option is only available to groups of three or fewer, it is truly exclusive and intimate, giving everyone a chance to ask questions and get involved in the conversation. For larger groups, travel by bus is customary but includes the same extraordinary views.  

The area’s cinematic beauty is on full display during the tour. Breathtaking sights include Powerscourt House and Gardens, ranked third worldwide among private gardens by National Geographic. Powerscourt Waterfall, the highest in Ireland, is equally stunning. It may not be filled with the internationally acclaimed stout, but Lough Tay – also known as the Guinness Lake – has plenty of appeal on its own. Once owned by the Guinness family, Lough Tay is set against the backdrop of rolling hills unfurling in bejeweled emerald tones. 

4- WITNESS TRADITIONAL MUSIC SESSIONS IN A SACRED SPACE 

Bypass pubs with “Danny Boy” on the setlist in favor of local watering holes such as The Cobblestone in Smithfield. Revered among Dublin pubs, this beloved spot features musicians playing songs passed down through generations on instruments including flutes, fiddles and bodhráns.  

Proprietor Tom Mulligan is descended from a long line of musicians and took the helm of The Cobblestone in 1983. He is passionate about providing a haven for musicians and an equally welcoming atmosphere for locals and visitors alike. Under Tom’s tutelage, the pub has played an instrumental role in preserving Irish heritage. 

5- GO FOR A SEASIDE STROLL IN A CHARMING FISHING VILLAGE 

Located a short drive from the Dublin city center, Howth is a fishing village perched on sweeping cliffs overlooking the mighty Irish Sea. This charming small town also borders Dublin Bay, one of the sea’s inlets. Founded in the 14th century, Howth is rich in history and has experienced steady growth, becoming a lively and affluent suburb of Dublin.  

Howth sits on the winding Dublin Coastal Trail, offering visitors the perfect opportunity to go for a leisurely stroll past cliffs adorned in wildflowers, get birds-eye views of the bay that reveal seals cavorting in the harbor, and watch the activity of fishing boats in an unexpectedly pretty harbor. Fresh-caught seafood, served in an impressive selection of restaurants lining the shore, awaits travelers after they work up an appetite. 

6- EXPERIENCE THE HEART AND SOUL OF GUINNESS BEER 

No trip to Dublin is complete without spending time at the Guinness Storehouse. This iconic building once served as the brewery’s fermentation plant. Today, patrons learn about the special brewing process used to make stout, along with the brewery’s history. Guinness ads that have won acclaim are on display here, representing just some of the brand’s many accomplishments. Ticket prices include a chilled pint of Guinness, best enjoyed while gazing at panoramic views of Dublin from the Gravity Bar. 

WIDESPREAD APPEAL, LIFETIME MEMORIES 

Both the lively city of Dublin and its surroundings offer a wide array of experiences that incorporate culture and history with a uniquely Irish sense of fun. Whether your participants are partial to liquor tastings or seek the peace of idyllic countryside settings, Dublin has something to offer them. These activities play out against a cultural and natural backdrop designed to create a lifetime of fond memories.  

 Planning to launch a travel incentive program in Dublin? Gavel International is ready to show you how we can help. 

This article was last updated on February 23, 2026

Jim Bozzelli
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