Times of crisis and demonstrations of employee appreciation often happen in silos. This sounds counterintuitive. Surely, employers would know they should display gratitude to improve morale during difficult times. Unfortunately, and to the detriment of the business, this is often not the case.

Why does this happen, even to employers with the best of intentions? During crises, people are running on adrenaline, focused solely on solving problems that arise and sometimes they are operating in a state of panic.

While it is tempting to charge full steam ahead when a crisis presents itself, it is imperative for leadership to pause and think about how they can show employees that their contributions are valued and appreciated. The following simple gestures take little investment and go a long way in achieving this objective.

Thank Them 

Yes, saying “thank you” is indeed an effective way to make employees feel warm and fuzzy. In fact, 75 percent of people say that receiving a “thank you” from their boss makes them happier. (1)

Expressing this sentiment can be done verbally or in writing. Managers should make sure that, if done in person, they execute this gesture in an authentic, unhurried way while looking the employee directly in the eye. A handwritten note is also a great way of thanking an employee. It does not have to lengthy; it is truly the thought that counts.

Broadcast It to the World 

One of the advantages of social media is the ability to convey a message widely to online audiences. Those in charge of marketing at organizations can capitalize on this benefit by posting employee accomplishments on the company’s social media platforms.

Effective posts do not have to be complicated. They need to consist of nothing more than the smiling employee and a brief caption about the reason for the recognition. Broadcasting the message showcasing the employee’s great work will make them feel like a star and will be visible to everyone who follows the accounts or even just stumbles upon them.

Schedule Social Time 

A bit of social interaction can significantly relieve stress. Human beings are social creatures, after all. This is why scheduling social time – for example, a virtual happy hour – for employees once per week is an excellent way to show them they are appreciated.

Will it take an hour away from the tasks at hand? Yes. Will the loss of that hour prove infinitely worth it in the long run? Absolutely. Giving employees this time to socialize will result in happier, more relaxed and more engaged workers.

Demonstrating gratitude to employees does not have to be a huge production. In fact, it is small gestures that make a big impact. Organizations that make the extra effort will reap the benefits of employees who work hard and feel loyal to the business.


Uncertain times call for creative thinking.  Contact Gavel International to be inspired with solutions that connect and engage your people. 



1 https://www.rewardgateway.com/blog/how-to-engage-a-modern-workforce

Jim Bozzelli